We’re spending a lot more time these days digging deeper into web analytics with clients. Visitors and Pageviews are great to look at, but the real effort should be focused on conversions. A “conversion” is a user-defined event. It can be anything you want it to be. Some common conversion events are: Contact form submission [...]
Posted on February 25th, 2010 in Internet Marketing, Web Design
If you’re not running some sort of web analytics package on your website, then this should be the first thing you do in 2010. One of the huge advantages of the internet over traditional media is that you can measure everything…if you have an analytics program. Google Analytics is a FREE program gives the average [...]
Posted on February 25th, 2010 in Web Design
Take a minute and answer these four questions. Trust me, it is well worth your time. Question 1: When was the last time someone complimented you on your business website? It could have been anything from how professional it looks to how easy it is to navigate. To make it easier, when was the last [...]