A recent study of search engine marketers reveals that the top two challenges they currently face are Increased Competition for Natural (Organic) Search Rankings and Increased Competition for Top Paid Search Positions. In our small web marketing firm in Greenville, we see these exact trends even at the local level. Several years ago it was [...]

If you’re not running some sort of web analytics package on your website, then this should be the first thing you do in 2010. One of the huge advantages of the internet over traditional media is that you can measure everything…if you have an analytics program. Google Analytics is a FREE program gives the average [...]