Here are my top 6 reasons I may hate your website: Slow Load Times – If your site takes more than 4 seconds to load, then chances are I’m not waiting around. Google hates slow page load times too and is starting to incorporate it into their ranking algorithm. Splash / Intro pages – These [...]

We’re spending a lot more time these days digging deeper into web analytics with clients.  Visitors and Pageviews are great to look at, but the real effort should be focused on conversions. A “conversion” is a user-defined event. It can be anything you want it to be. Some common conversion events are: Contact form submission [...]

Whether you choose to believe it or not, there is a monumental shift taking place in marketing. Technology and the internet has changed the way people communicate and connect. Take the case of an average 22 year old – I’ll call him Alex. Alex doesn’t watch regular TV – he downloads shows or watches them [...]

At least once a day, someone asks me a question about Social Media. It’s the buzz about business and marketing circles. Social media wasn’t a big deal a few years ago, but it became a hot topic when the masses got on board. Now, the eyeballs are online – people are reading blogs, twittering, stumbling upon stuff and [...]

Take a minute and answer these four questions. Trust me, it is well worth your time. Question 1: When was the last time someone complimented you on your business website? It could have been anything from how professional it looks to how easy it is to navigate. To make it easier, when was the last [...]