According to new research from comScore, on the State of Local Business Search, search on mobile phones is growing. The study found that 22% of U.S. mobile phone users searched on their phone in January 2011. That’s an 8% increase from the 16% who reported searching via mobile in January 2010. Not only are more [...]
In it’s effort to continually provide better search results, Google is once again changing way search results are displayed for Local searches. An example of a local search would be ‘plumber greenville sc’. Previously, Google Places listings (formerly Google Maps) were display in an abbreviated version next to a Google Map. This week, we are [...]
Google continues to add more enhancements to their local listings, i.e. Google Places, that give business owners more ways of making their listing stand out. After several months of testing, Google has officially rolled out an update that allows business owners to Tag their local results. Google Tag’s are yellow markers that allow business owners [...]
There are essentially three conversations taking place online today. All three of these conversations should be addressed as part of your digital marketing strategy. The conversations are: SEARCH – Consumers SEARCH online. SURF – Consumers SURF online. SOCIAL – Consumers SOCIALize online. SEARCH represents a Consumer to Business Conversation. SEARCH is the #1 resource consumers [...]
Google announced this past week that their Local Business Center is becoming Place Pages. Google Place Pages were launched late last year as another way for businesses to advertise and promote their businesses online. It only makes sense that the two have become one and it is now called Google Places. Now, you will be [...]