Are you looking to maximize your businesses Facebook reach?Well, Facebook is trying to make it harder and harder to get a bigger audience on Facebook. Believe it or not, there are ways that can easily upgrade your  page and help your business gain more feedback through Facebook. There  is no such thing as a one-time solution, but rather what is right for your  business. Here are a few steps to help you figure out the best solution for  your type of business.
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Why do you need Google Plus?  With today’s technology things are changing all the time and social media is always evolving. Google Plus has become a very important and useful tool for business owners.  Relationship building is key on Google Plus and can help you make your business noticeable. Increase your visibility and followers by […]

Integrating Display Advertising into Your Digital Marketing Strategy Web technology now offers you the option of continuing to engage with customers who may have moved on to other sites after visiting your webpage. Two key trends that are making waves and providing immense benefits are: remarketing and retargeting. Retargeting Explained Few users are likely to […]

If you haven’t heard the term ‘responsive web design’ yet, it is likely that you will by the end of 2014.  The emergence of responsive web design is largely due to the rapid  growth of smartphones and other mobile devices. More people are using smaller-screen devices to view Web pages. So, what exactly is ‘Responsive […]

Irrespective of our personal opinion about social media, the fact is, social media is an integral part of the personnel sourcing and job hunting process. Today, more and more companies rely on the Internet to research the candidates they plan to hire. This makes it important to take a strategic approach when it comes to […]

My friend, Chris Leone, just wrote a great article on the changing face of SEO. It’s good enough that I feel compelled to share it here. Not a week goes by that I don’t get personally solicited by off-shore agencies offering cheap SEO using dated tactics.  The effort required to achieve meaningful SEO result has […]

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With digital marketing continuing to grow at a phenomenal rate, and traffic being directed to your site from multiple sources, your website has never been more important for generating new business opportunities. But as 98% of your B2B website traffic never makes contact, you could be missing out on a pot of sales ready leads […]

Amidst the furious growth of the technology that we use in our everyday lives, a common complaint is that all the gadgetry is decreasing the amount of face-to-face human contact (and thus ruining, or places less importance on, personal relationships). But what about the parents who can now video-chat with their sons and daughters who […]

NOTE: The following article is a guest post from Mike Kushner, Principal with Bay Area Computer Solutions, a WSI strategic partner and IT company based in Palo Alto, CA. No matter how strong the reasons are for your company to move from one office or location to another, you can be sure that there will […]

In my last post, I discussed how and why websites get hacked. Having your website hacked can result in significant headaches, damage to your company’s reputation and financial loss. Fortunately, there are some basic steps you can take to make it significantly more difficult for cyber-criminals. Essential tips to protect your website Keep login credentials […]